Electronic press kit service from myPPK

This is an interesting service that entertainers might try. Since the release of Power Press Kits (PPK) in July of 2007, musicians, comedians, models, DJs, voice-over talent, actors, authors, publicists, preachers, producers and more have made myPPK their promotional tool of choice. The site has grown virally, attracting subscribers from across the U.S. and Canada …
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Tombstone Cards to offer E-commerce web-to-print solution

Tombstone Cards’ software development division, Tombstone Technologies, recently announced that OIEPrint Store, a complete e-commerce solution for print shops goes live Aug. 1, 2008 as part of its proprietary Web-to-print software suite, OIEPrint. “The OIEPrint Suite will provide a design and ordering system that printers have been waiting for to meet their online needs,” said …
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Using relevant blogs to help you advertise

I read an article on Website Magazine’s website that talked about how to use blogs that have relevant content, to assist in getting the word out about your products and services. They mentioned a Technorati report from April 2007, that said more than 70 million blogs were on the web, and 120,000 were being added …
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Things to consider when selling overseas

Here are some universal issues and procedures to consider, when looking to expand your business or services overseas. Financing Check governmental agencies that support and finance exporters. They include: International Trade Administration – trade.gov Trade Information Center – www.export.gov/exportbasics/ticredirect.asp Small Business Administration – Office of International Trade – www.sba.gov Setup Some tips to make your …
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Eight tips for marketing a wedding video service

Here are eight universal tips for jump-starting your promotions at little or no cost. These tips are geared towards those in the wedding video business, but can easily be adapted to many other types of businesses as well. My feeling is that online marketing for these types of businesses should be limited to an add …
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Keyword marketing on the web

Keywords in your website go far beyond text content. Search Engine Optimization (SEO) is now a multi-billion dollar industry. However, if you’re building a website and want to maximize the chance to rise in the search rankings, there are plenty of things you can do to optimize your web pages, and help things along (although …
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The importance of press releases

Whatever you do, whether you’re a indie filmmaker looking to build buzz around your latest short film, a jewelry maker with a new line for Christmas, or a graphic artist who just won an award from Communication Arts Magazine, press releases are vital free (or nearly free) marketing tools, that can spread the word about …
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Welcome to the new blog!

Welcome to By Hand Media’s official blog, ONE PIXEL WIDE. Over time, this blog will provide helpful marketing tips, instructional guides for all of my services, and general resources for marketing