How to easily implement streaming video on your website

Streaming video is probably the most dynamic way to leave a lasting affect on your web audience. If you’re an actress or film director, you could have your demo reel online. If you’re a crafts-person, could have a video giving a behind-the-scenes of your workshop, or a making-of video for your products. If you’re a writer, book trailers are becoming very popular ways of selling books. There are tips on the types of video you may want to consider under each discipline specific section.

I recommend using Adobe Flash or Quicktime video for streaming on the web. Flash is probably your best best because more web users have the Flash Player plug-in (approximately 90%). Apple’s Quicktime technology has fantastic quality, and leads the way in HD video on the web. The drawback are that not as many users have the plug-in and it uses a lot more bandwidth than Flash (Bandwidth is how most ISP companies charge for hosting a website).

If you have mpg clips, Quicktime movies, or Windows ASF files, they can all be converted to Flash video. There are paid and free programs available on the web. Below are links to a few options.

www.sothinkmedia.com

www.flash-video-mx.com

If you don’t have the web space or bandwidth required to stream video on your own website, you can upload your mpg, asf, avi or Flash Video (FLV) clips to any one of the many free hosted video services available on the web. More than simply hosting your videos for free, they can also provide free publicity for you. Once you upload the video, you can grab “embed” code from the video’s page, that can be placed on any web page on your site. That will stream the video right to that page, and you don’t have to pay for the bandwidth. Here are some video hosting websites. Note that they all have their own requirements and guidelines for uploading content, so choose the service that makes the most sense for your content.

uncutvideo.aol.com

video.google.com

www.ifilm.com

www.myspace.com

www.revver.com

www.veoh.com

www.vmix.com

video.yahoo.com

www.youtube.com

How do edit your video?

Keep it simple if video isn’t your field. For MAC users, iMovie is free with most MACs these days, add provides a rich toolset to edit and publish video in a variety of formats, including the web and DVD.

Get more information on iMovie behind-the-scenes of your workshop, or a making-of video for your products. If you’re a writer, book trailers are becoming very popular ways of selling books. There are tips on the types of video you may want to consider under each discipline specific section.

I recommend using Adobe Flash or Quicktime video for streaming on the web. Flash is probably your best best because more web users have the Flash Player plug-in (approximately 90%). Apple’s Quicktime technology has fantastic quality, and leads the way in HD video on the web. The drawback are that not as many users have the plug-in and it uses a lot more bandwidth than Flash (Bandwidth is how most ISP companies charge for hosting a website).

If you have mpg clips, Quicktime movies, or Windows ASF files, they can all be converted to Flash video. There are paid and free programs available on the web. Below are links to a few options.

www.sothinkmedia.com

www.flash-video-mx.com

If you don’t have the web space or bandwidth required to stream video on your own website, you can upload your mpg, asf, avi or Flash Video (FLV) clips to any one of the many free hosted video services available on the web. More than simply hosting your videos for free, they can also provide free publicity for you. Once you upload the video, you can grab “embed” code from the video’s page, and place it on any web page on your site. That will stream the video on your website, and you don’t have to pay for bandwidth or hosting fees associated with it. Here are some video hosting websites. Note that they all have their own requirements and guidelines for uploading content, so choose the service that makes the most sense for your content.

uncutvideo.aol.com

video.google.com

www.ifilm.com

www.myspace.com

www.revver.com

www.veoh.com

www.vmix.com

video.yahoo.com

For PC users, there is a free video editing tool called Movie Maker, that comes with the Windows Operating System. You can also go to www.download.com and do a search for “video editing software”. Download.com has a large database of freeware, shareware, and software trials in all categories.